Monday, May 8, 2017

Outcome Measurements: Practical Considerations



(Notes from a session delivered by Rebecca Jones of Brampton Library.  These are notes I am mostly recording for my personal recollection, they might not be coherent to others.)


  • Key questions:  What?  So what?  Now what?
  • It is good for outsiders to look at your data - they might bring a different perspective - this is a great role for the board
  • You need to understand the perspectives of others if you want to convince / influence them
  • Libraries don't tend to have a culture of assessment
  • most measures convey past performance
  • Our measures don't align with interests of decision-makers (perspective)
  • Many partnerships do not include outcome goals or joint measures
"Good to Great" (recommended book)

  • Identifying and illustrating value depends on conversations with your stakeholders
  • The first conversation shouldn't be the one where success is presented
  • More isn't necessarily better - more can cloud the issue and the message
Successful organizations:
  • Clarity of purpose
  • Understand the external community they work in
  • Use performance measure that fit the culture
Surveys are good for evaluating / measuring outcomes and impacts [different from the way we usually think of them in AB - here they are often used as a general needs assessment/service planning, but she's saying they are good for backward-looking, targeted evaluation of a specific service)

  • Ask councillors, etc.: what constitutes personal success for them?  "What would a successful term look like for you?"
  • If you can meet emotional / value needs (as opposed to the merely practical...)

Seven measurement areas [I think this is from ALA's Project Outcome]:
  • Civic / community engagement
  • Digital inclusion
  • Early childhood literacy
  • Economic development
  • Education / lifelong learning
  • Job skills
  • Summer reading

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